A life-size digital character that greets people, answers them and keeps working after your team has gone home. Built in Erbil, demonstrated at HITEX 2025, produced for Ingot.
A hologram installation puts a life-size figure into your space and gives it something to say. People walk up, ask a question out loud, and get an answer.
Aron Fund designs the display, the character and the conversation together, in Erbil. The version shown at HITEX 2025 greeted Prime Minister Masrour Barzani; the version built for Ingot carried their brand.
Human likenessA person rendered at full height inside the display.
HOW IT WORKS
Three parts, one presence.
01The displayA physical unit that presents a life-size figure in apparent depth. It sits in your space and needs power and a surface — not a darkened room or special glasses.
02The characterA digital presenter designed for your brand. Appearance, voice and manner are chosen, not borrowed from a template.
03The conversationThe character responds in Kurdish, Arabic or English. It answers what people actually ask, and hands over to a person when a question needs one.
PROOF
Erbil, October 2025.
HITEX 2025 ran 7–10 October at the Erbil International Fairground. Aron Fund exhibited a working hologram and received a Certificate of Participation from the organisers.
The Prime Minister at the standMasrour Barzani was welcomed by the hologram during HITEX 2025.
Certificate of ParticipationIssued to Aron Fund by the HITEX 2025 organisers.
Minister of Education visitDr Alan Mohammed Saeed, Minister of Education of the Kurdistan Region, at the Aron Fund stand.Kurdistan 24National coverage of the Prime Minister’s visit to the hologram.Ava MediaA second network broadcast the same moment live from the exhibition floor.
FORMATS
Different rooms need different presences.
Life-size presenterA full standing figure for entrances, stands and showrooms.
Desk-scale unitA smaller presence for receptions, counters and consultation rooms.
Robotic avatarA stylised character rather than a human likeness, for brands that want distance from realism.
Event configurationBuilt for a specific exhibition, then reconfigured for the next one.
SEE IT WORKING
Two characters, both filmed in Erbil.
Welcoming the Prime MinisterFilmed at HITEX 2025 with the hologram lit and visitors in frame.Robotic avatarA stylised presenter built as an alternative to a human likeness.
WHERE IT GOES
Built for a clear setting and audience.
01
Exhibition stand
A presenter that greets every visitor at the same energy on day four as on day one.
02
Brand activation
A visual focal point built around one product or one story, for a launch or a campaign.
03
Reception and showroom
A first point of contact that explains, directs and answers while your team is with someone else.
WHAT YOU GET
From first conversation to a working presence.
Character designAppearance, voice and manner developed for your brand, not adapted from a stock avatar.
Content and scriptWhat it says, what it knows, and what it does when it does not know.
Three languagesKurdish, Arabic and English, including how people actually speak rather than formal written forms.
On-site setup and supportWe are in Erbil, so when something needs attention you talk to the people who built it.
QUESTIONS
What clients ask first.
Do I need a dark room?
No. It works in normal indoor lighting. Very strong direct light reduces the effect, so we plan the position with you.
What languages does it speak?
Kurdish, Arabic and English. It handles everyday spoken language, not only formal written forms.
Can it look like a real person?
Yes, or deliberately not. Some brands want a human presenter; others prefer a stylised character. We have built both.
What happens when someone asks something it cannot answer?
It says so and offers a way through — a member of staff, a phone number, or a written answer. It does not invent one.
Can we change what it says later?
Yes. The content is edited without rebuilding the character.
How long does it take to build?
It depends on the character and how much it needs to know. Tell us the venue and audience and we will give you a real timeline rather than a brochure one.
DISCUSS A HOLOGRAM
Start with the venue and the audience.
Tell us the room, the languages and who walks in. We will come back with the format, the character and what it should be able to say.
